> For the complete documentation index, see [llms.txt](https://guides.advertising.webtoon.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guides.advertising.webtoon.com/creative-guidelines/display-ads/splash-ad-app-launch-take-over/image-type.md).

# Image Type

## Placement and Features

* This is a **full-screen Splash ad**, which appears below the fold on the Splash screen, i.e. app load screen
* The ad appears seamlessly as the user waits for the app to load, delivering a visually impactful brand/event message in a smooth and unobtrusive manner. &#x20;
* It should focus on the key message, instead of presenting too much information.

<div><figure><img src="/files/meqgktOTlYrZqQIzN8ZH" alt=""><figcaption></figcaption></figure> <figure><img src="/files/KnSwz6djtpHSCxMJElot" alt=""><figcaption></figcaption></figure> <figure><img src="/files/iY1nELlJdfK5SlYTbzc5" alt=""><figcaption></figcaption></figure></div>

## Required Assets

* Please provide us with total 2 assets, i.e. the logo image and the below-the-fold ad creative.
* Please send us the PSD file in addition to the 2 assets above.
* Please use the PSD template provided by WEBTOON.

<figure><img src="/files/HB5EWCwm0qAVROdsoTxN" alt=""><figcaption><p>Logo, Bottom AD Image</p></figcaption></figure>

<table data-full-width="false"><thead><tr><th width="101.45489501953125">Asset</th><th width="124.642333984375">Image dimensions</th><th width="109.2822265625">File size</th><th width="133.6494140625">File format</th><th width="97.546875">Resolution</th><th>Color profile</th></tr></thead><tbody><tr><td><strong>Logo</strong></td><td>945 x 720 px</td><td>Up to 40KB</td><td><p>PNG </p><p>(background must be transparent)</p></td><td>144 dpi</td><td>sRGB IEC61966 2.1</td></tr><tr><td><strong>Bottom AD Image</strong></td><td>1400 x 614 px</td><td>Up to 300KB</td><td>JPG</td><td>144 dpi</td><td>sRGB IEC61966 2.1</td></tr></tbody></table>

## Logo Production Guide

**Logo Type**

* Please choose one of the three logo layout types (Horizontal, Vertical or Standalone).
* Please check the detailed production guide for each of the logo types, and use the PSD template provided by WEBTOON.

<div><figure><img src="/files/SZXmW8pn1I7U8zQMGtyR" alt=""><figcaption><p>Horizontal</p></figcaption></figure> <figure><img src="/files/LJ1LmzfwWqbjyEIQy5Ch" alt=""><figcaption><p>Vertical</p></figcaption></figure> <figure><img src="/files/nVYuKYCQLJ6wTMOgdvaB" alt=""><figcaption><p>WEBTOON Standalone</p></figcaption></figure></div>

**WEBTOON Logo**

* WEBTOON Logo is provided in two colors, i.e. green(#00DC64) and white.
* Unauthorized modification/distortion/transformation of the original logo is prohibited—the logo has to be used in its original form at all times.

**Advertiser Logo**

* **Please use a primary brand or service logo that sits at the same brand hierarchy level as WEBTOON.**
* Accordingly, lower-tier brand logos—such as those for a specific IP, an individual product, or a campaign—may not be used.
* As an exception, if a lower-tier brand has significantly stronger market recognition than its parent brand, its use may be permitted upon internal review.
* Please consult with us in advance if you need to use a lower-tier brand logo.

{% hint style="info" %}
**Brand Recognition Criteria**

* Market recognition is evaluated based on [**Google Trends search data**](https://trends.google.com/) *(region-adjusted)* from the past year, in addition to internal brand policies.
* For content brands that are time- and trend-sensitive, such as games and films, the basic guidelines still apply; however, please consult with us, as exceptions may be considered on a case-by-case basis.
  {% endhint %}

**Logo Color Principles**

**1) Always use the green WEBTOON logo as the default choice** &#x20;

* **The green logo should be the default choice at all times.**
* The green WEBTOON logo must be used if the advertiser’s logo is colored.
* The green WEBTOON logo should be preferably used even if the advertiser’s logo is white; however, in consideration of visibility against the background, it is possible to use the WEBTOON logo of the same color as the advertiser’s logo.

**2) Contrast with the background color**

* All logos should have strong color contrast with the background color of the bottom ad image to ensure clear visibility.

<figure><img src="/files/GOM7fj1J80OTZ1ilRnM4" alt=""><figcaption></figcaption></figure>

**Examples**

<div><figure><img src="/files/YS7yiKmiFfxTD4WSfv7M" alt=""><figcaption></figcaption></figure> <figure><img src="/files/M1c2IcdT8rCK8fT2Rxmb" alt=""><figcaption></figcaption></figure> <figure><img src="/files/0QoIJt0iNxQh1YzIf064" alt=""><figcaption></figcaption></figure> <figure><img src="/files/gqSKaqr5x4iUTYnV76va" alt=""><figcaption></figcaption></figure></div>

<div><figure><img src="/files/aui56b5TbE50Y6borMgW" alt=""><figcaption><p>Primary brand logo</p></figcaption></figure> <figure><img src="/files/gnbu7bgAtvdsIX0H6CP2" alt=""><figcaption><p>Strong logo visibility</p></figcaption></figure> <figure><img src="/files/EjxwqkIx2tMzBgKpBNKB" alt=""><figcaption><p>Compliance with <br>basic color rules #1</p></figcaption></figure> <figure><img src="/files/BEV11Km1h4T9KHG2cc2Z" alt=""><figcaption><p>Compliance with <br>basic color rules #2</p></figcaption></figure></div>

### 1. Horizontal Type <a href="#id-12.premium-1.horizontaltype" id="id-12.premium-1.horizontaltype"></a>

{% tabs %}
{% tab title="1-1. Free Form" %}
**Structure**

<figure><img src="/files/jckFgslBGaE9rzfgGcVy" alt=""><figcaption></figcaption></figure>

**1. WEBTOON Logo**

* 190x182 px (locked)
* The green WEBTOON logo must be used if the advertiser’s logo is colored.
* The green WEBTOON logo should be preferably used even if the advertiser’s logo is white; however, in consideration of visibility against the background, it is possible to use the WEBTOON logo of the same color as the advertiser’s logo.
* Unauthorized modification/distortion/transformation of the original logo is prohibited—the logo has to be used in its original form at all times.

**2. Advertiser Logo Area**

* Minimum dimensions: 150x75 px, maximum dimensions: 450x96 px
* Please place your logo within this range.
* Please align your logo on the left side of the advertiser logo area without any margin.

<div><figure><img src="/files/UOquAxlUD5Crj642lN0m" alt=""><figcaption></figcaption></figure> <figure><img src="/files/1UknilvoycqJHQDQW84o" alt=""><figcaption></figcaption></figure></div>

**3. Divider**

* 3x84 px (locked)
* The divider should be placed between the WEBTOON logo and the advertiser logo.
* Only white or black colors with 50% opacity are allowed.
* &#x20;The left and right margin for the divider is locked at 48px respectively, and may not be altered in any circumstances.
* The divider provided by WEBTOON should be used in its original form at all times and may not be altered in any way.

<div><figure><img src="/files/sW6C0op8McbKwDL0Fn9o" alt=""><figcaption></figcaption></figure> <figure><img src="/files/ssFiRDhRCudDEfuFLLPP" alt=""><figcaption></figcaption></figure></div>

**4. Logo Group**

* A logo group consists of the WEBTOON logo, the advertiser logo and a divider.
* The logo group, once complete, should be aligned at the horizontal and vertical center of the canvas.
* Please check whether the entire logo group is aligned at the center.

<div><figure><img src="/files/xPn2DBOq5EnpbQLIXZGI" alt=""><figcaption></figcaption></figure> <figure><img src="/files/D2Sltmow2Fqobrs9VoKx" alt=""><figcaption></figcaption></figure></div>

**Image examples**

<div><figure><img src="/files/JcDQXbN7Y1d1FXtynAnm" alt=""><figcaption></figcaption></figure> <figure><img src="/files/Kwd1dCFd443BYRaAIhSV" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="1-2. Square" %}
**Structure**

<figure><img src="/files/Ea7BLM63FRzANEOJvjxp" alt=""><figcaption></figcaption></figure>

**1. WEBTOON logo**

* 190x182 px (locked)
* The green WEBTOON logo must be used if the advertiser’s logo is colored.
* The green WEBTOON logo should be preferably used even if the advertiser’s logo is white; however, in consideration of visibility against the background, it is possible to use the WEBTOON logo of the same color as the advertiser’s logo.
* Unauthorized modification/distortion/transformation of the original logo is prohibited—the logo has to be used in its original form at all times.

**2. Advertiser Logo Area**

* 180x180 px (locked)
* The advertiser logo should have a 1:1 width-to-height ratio.
* Please align the logo on the left side of the advertiser logo area without any margin.

<div align="center"><figure><img src="/files/mLCdUbFhO7yn866xWLzQ" alt="" width="370"><figcaption></figcaption></figure></div>

**3. Divider**

* 3x84 px (locked)
* The divider should be placed between the WEBTOON logo and the advertiser logo.
* Only white or black colors with 50% opacity are allowed.
* The left and right margin for the divider is locked at 48px respectively, and may not be altered in any circumstances.
* The divider provided by WEBTOON should be used in its original form at all times and may not be altered in any way.

<div><figure><img src="/files/STXkJjoKc7bPyJp4iV4T" alt=""><figcaption></figcaption></figure> <figure><img src="/files/b70DIHkOVlrXORPK947R" alt=""><figcaption></figcaption></figure></div>

**4. Logo group**

* A logo group consists of the WEBTOON logo, the advertiser logo and a divider.
* The logo group, once complete, should be aligned at the horizontal and vertical center of the canvas.
* Please check whether the entire logo group is aligned at the center.

<figure><img src="/files/nAXZxuRs3WLqLTgotviu" alt="" width="370"><figcaption></figcaption></figure>

**Production examples**

<div><figure><img src="/files/a8N50HS706kS99MqOud6" alt=""><figcaption></figcaption></figure> <figure><img src="/files/5p0lVUXzQJFNpQLEUcip" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="Incorrect example" %}

<div><figure><img src="/files/3V56tuxTdThb9AdG63yT" alt=""><figcaption><p>The advertiser logo exceeds the maximum width and height of the advertiser logo area</p></figcaption></figure> <figure><img src="/files/a1ZFqbnq6WLH7Li0NoGK" alt=""><figcaption><p>The advertiser logo doesn’t meet the minimum height requirement</p></figcaption></figure> <figure><img src="/files/X05oLMvEJBD6jNbnJAv3" alt=""><figcaption><p>The advertiser logo is not aligned to the left side of the advertiser logo area</p></figcaption></figure> <figure><img src="/files/8xY3zguLs0FocIrfOw3z" alt=""><figcaption><p>The position of the WEBTOON logo and the advertiser logo is swapped</p></figcaption></figure> <figure><img src="/files/JIQ4JuDdgwmvpwf9DAQ5" alt=""><figcaption><p>The divider is deleted</p></figcaption></figure></div>

<div><figure><img src="/files/gbmcn0fJzHbsyJ5xSZOZ" alt=""><figcaption><p>The left and right margins of the divider are not equal to 48px #1</p></figcaption></figure> <figure><img src="/files/j9Z4yl5pQ984Y5bj2Qm5" alt=""><figcaption><p>The left and right margins of the divider are not equal to 48px #2</p></figcaption></figure> <figure><img src="/files/97Bvr6c9NPbahEsdbBWV" alt=""><figcaption><p>The logo group is not aligned to the center #1</p></figcaption></figure> <figure><img src="/files/SIuTH5bSDXJThDnGh0Hr" alt=""><figcaption><p>The logo group is not aligned to the center #2</p></figcaption></figure> <figure><img src="/files/QHAiuPmZr7YVsOGrsRho" alt=""><figcaption><p>The divider is not used in its original form</p></figcaption></figure></div>
{% endtab %}
{% endtabs %}

### **2. Vertical Type**

{% tabs %}
{% tab title="2-1. Free Form" %}
**Structure**

<figure><img src="/files/7ICvWcl8bUIVGEx8eK2u" alt=""><figcaption></figcaption></figure>

**1. WEBTOON Logo**

* 190x182 px (locked)
* The green WEBTOON logo must be used if the advertiser’s logo is colored.
* The green WEBTOON logo should be preferably used even if the advertiser’s logo is white; however, in consideration of visibility against the background, it is possible to use the WEBTOON logo of the same color as the advertiser’s logo.
* Unauthorized modification/distortion/transformation of the original logo is prohibited—the logo has to be used in its original form at all times.

**2. Advertiser Logo Area**

* Minimum dimensions: 180x120 px, Maximum dimensions: 570x270 px
* Please place your logo within this range.
* Please align your logo to the top of the advertiser logo area without any margin.
* Please resize the advertiser logo to match the scale of the WEBTOON logo for visual balance and harmony.

<div><figure><img src="/files/6n9CI3LEMKY5gEWQ9rkD" alt=""><figcaption></figcaption></figure> <figure><img src="/files/iLjjjeSHHgXslK4r5yoU" alt=""><figcaption></figcaption></figure></div>

**3. Divider**

* 84x3 px (locked)
* The divider should be placed between the WEBTOON logo and the advertiser logo.
* Only white or black colors with 50% opacity are allowed.
* The top and bottom margin for the divider is locked at 60px respectively, and may not be altered in any circumstances.
* The divider provided by WEBTOON should be used in its original form at all times and may not be altered in any way.

<div><figure><img src="/files/OQo1RLQZeKwWKaNBBy9e" alt=""><figcaption></figcaption></figure> <figure><img src="/files/90ECCNkAz85TOZ2DXBUe" alt=""><figcaption></figcaption></figure></div>

**4. Logo Group**

* A logo group consists of the WEBTOON logo, the advertiser logo and a divider.
* The logo group, once complete, should be aligned at the horizontal and vertical center of the canvas.
* Please check whether the entire logo group is aligned at the center.

<div><figure><img src="/files/YAupTkN4iTrJ6h6NxQgu" alt=""><figcaption></figcaption></figure> <figure><img src="/files/shHSHlRcloheh0m0pBDE" alt=""><figcaption></figcaption></figure></div>

**Image examples**

<div><figure><img src="/files/lABFVaqKe8b4YN8ByGfO" alt=""><figcaption></figcaption></figure> <figure><img src="/files/tVkvQ4VFBwOVk0JiX72x" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="2-2. Square" %}
**Structure**

<figure><img src="/files/2FXj7573369i2jcXrhXO" alt=""><figcaption></figcaption></figure>

**1. WEBTOON logo**

* 190x182 px (locked)
* The green WEBTOON logo must be used if the advertiser’s logo is colored
* The green WEBTOON logo should be preferably used even if the advertiser’s logo is white; however, in consideration of visibility against the background, it is possible to use the WEBTOON logo of the same color as the advertiser’s logo.
* Unauthorized modification/distortion/transformation of the original logo is prohibited—the logo has to be used in its original form at all times.

**2. Advertiser Logo Area**

* 180x180 px (locked)
* The advertiser logo should have a 1:1 width-to-height ratio
* Please align the advertiser logo within the designated logo area without any margin.

<figure><img src="/files/eOmNs3MY2orqgPPM13z1" alt="" width="370"><figcaption></figcaption></figure>

**3. Divider**

* 84x3 px (locked)
* The divider should be placed between the WEBTOON logo and the advertiser logo.
* Only white or black colors with 50% opacity are allowed.
* The top and bottom margin for the divider is locked at 60px respectively, and may not be altered in any circumstances.
* The divider provided by WEBTOON should be used in its original form at all times and may not be altered in any way.

<div><figure><img src="/files/0qK2OiAqw5fMhqMyfAzL" alt=""><figcaption></figcaption></figure> <figure><img src="/files/1ToH2mFoz59VH6pKTE7r" alt=""><figcaption></figcaption></figure></div>

**4. Logo group**

* A logo group consists of the WEBTOON logo, the advertiser logo and a divider.
* The logo group, once complete, should be aligned at the horizontal and vertical center of the canvas.
* Please check whether the entire logo group is aligned at the center.

<figure><img src="/files/R4uCukULqadGKgmHsGu8" alt="" width="370"><figcaption></figcaption></figure>

**Production examples**

<div><figure><img src="/files/bpw8usmgZL2sEpDLfO9M" alt=""><figcaption></figcaption></figure> <figure><img src="/files/iJe4q2SxFiiL0ZMigWog" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="Incorrect example" %}

<div><figure><img src="/files/7HZbQSqBnC0o97pNrdOR" alt=""><figcaption><p>The advertiser logo exceeds the maximum width/height of the advertiser logo area</p></figcaption></figure> <figure><img src="/files/3ncgQBrgrAe4cGko5780" alt=""><figcaption><p>The advertiser logo doesn’t meet the minimum height requirement</p></figcaption></figure> <figure><img src="/files/NXYVKecIgDPDol7KDh3j" alt=""><figcaption><p>The advertiser logo is not placed at the top of the advertiser logo area</p></figcaption></figure> <figure><img src="/files/ftESLYMIhBZdRW67O2NW" alt=""><figcaption><p>The position of the WEBTOON logo and the advertiser logo is swapped</p></figcaption></figure> <figure><img src="/files/XvRtPfR9wFD6lYKkVmbT" alt=""><figcaption><p>The divider is deleted</p></figcaption></figure></div>

<div><figure><img src="/files/8KyiVVOA2Yjbq531WKXz" alt=""><figcaption><p>The margins above and below the divider aren’t equal to 60px #1</p></figcaption></figure> <figure><img src="/files/QWVU3E5EQ25lgwVL8MgZ" alt=""><figcaption><p>The margins above and below the divider aren’t equal to 60px #2</p></figcaption></figure> <figure><img src="/files/PCkl5Vb6oCYLdJckhHao" alt=""><figcaption><p>The logo group is not aligned to the center #1</p></figcaption></figure> <figure><img src="/files/HD0NYdUtUceChF6IaMPR" alt=""><figcaption><p>The logo group is not aligned to the center #2</p></figcaption></figure> <figure><img src="/files/cKHdNKwjiiMInzgEou4F" alt=""><figcaption><p>The divider is not used in its original form</p></figcaption></figure></div>
{% endtab %}
{% endtabs %}

### **3. WEBTOON Standalone Type**

{% tabs %}
{% tab title="Standalone logo" %}
**Structure**

<figure><img src="/files/1uYiDlooJC6JIphlUd4P" alt=""><figcaption></figcaption></figure>

**Standalone green WEBTOON logo**

* 300x300 px (locked)
* Among the two logo colors, green (#00DC64) and white, the green logo should be used as the default choice.
* Advertiser logos may not be used alone.
* The WEBTOON Standalone logo asset is provided by WEBTOON.

<div><figure><img src="/files/XgMlS4SnSynLJJGZGk3N" alt=""><figcaption></figcaption></figure> <figure><img src="/files/8iRlE8A4VjSUMPiDcrOX" alt=""><figcaption></figcaption></figure></div>

**Permitted use of the white WEBTOON logo**

* The white WEBTOON logo may be used in monochrome environments.
* It may also be used when the background color does not provide enough contrast, making the green logo difficult to distinguish.

<div><figure><img src="/files/8Wmxud5vFGAXwUaDN5eI" alt=""><figcaption></figcaption></figure> <figure><img src="/files/BYJioOiiILSmuP9AblZr" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="Incorrect examples" %}

<div><figure><img src="/files/6nWBDnGGp6tCFpFjbQ8R" alt=""><figcaption><p>The black logo is used</p></figcaption></figure> <figure><img src="/files/liXbvsQv97v4BpBCg5xk" alt=""><figcaption><p>The white logo is used as the default choice</p></figcaption></figure> <figure><img src="/files/c2c2ljfHTjR3SdH2ISvj" alt=""><figcaption><p>The advertiser logo is used on its own</p></figcaption></figure></div>
{% endtab %}
{% endtabs %}

## Detailed Production Guide for Bottom AD Image

{% tabs %}
{% tab title="Basic guideline" %}
**Structure**

<figure><img src="/files/9QcMWguCPlbx3LKC22jY" alt=""><figcaption></figcaption></figure>

**Actual display example**

<figure><img src="/files/pdd0xJASs9ITVKgA8Pcj" alt="" width="188"><figcaption></figcaption></figure>

**1. Main Object/Text Area**

* 478x594 px
* Place key objects and text in the center, as this is the area of the image visible to users.

**1) Objects**

* If an object extends beyond the designated area, its full shape must remain visible without being cut off.
* Clickbait elements such as “button-like” shapes are not allowed.
* The advertiser logo used in the top logo asset must not be used again.

**2) Text design and placement**

* Center alignment of text is recommended.
* Use no more than two fonts.
* Use no more than two font colors.
* The main message of the ad must be immediately recognizable.
* Fonts outside the designated options may not be used, including script-style fonts that compromise readability.
* Text should be arranged to complement both the ad image and the background color.

**3) Recommended fonts**

* A sans-serif font is recommended as brand fonts.
* Licenses must be secured for all fonts used, including those recommended or cited as examples in the guideline.

<table data-full-width="true"><thead><tr><th>Language</th><th>Recommended </th></tr></thead><tbody><tr><td>EN, ID, FR, DE, ES</td><td>Inter Tight, Pretendard, Roboto</td></tr><tr><td>TH</td><td>Kanit, Noto Sans Thai</td></tr><tr><td>ZH-TW</td><td>Source Han Sans TW, Noto Sans CJK TC</td></tr></tbody></table>

{% hint style="danger" %}
Font license

WEBTOON is not responsible for any issues that arise from the use of unlicensed fonts.
{% endhint %}

**2. Safe Area**

* 478x60 px
* The safe area is part of the main object/text area.
* Text may not be placed in this area, as it may obscure important information.

**3. Extension Area**

* The extension area varies depending on device width, so objects and backgrounds in the main object/text area must be designed to connect seamlessly with it.
* If the background cannot be extended, use gradient techniques to blend it naturally.

  .

<figure><img src="/files/QLy6U4SX6NVRmsTsIf4F" alt=""><figcaption></figcaption></figure>

**4. Solid Color Area**

* 1400x20 px
* **A single solid color must be used** for this area, since the system samples the color to automatically generate a full-screen background.
* Ensure seamless connection with the main object/text area and the extension area.

<figure><img src="/files/UB4vj60Te57kb4eTSglX" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/MeVrREk7sncBxgWIBJ00" alt=""><figcaption></figcaption></figure>

**Production examples**

<div><figure><img src="/files/aDRTkNrFale82bGUYDPC" alt=""><figcaption></figcaption></figure> <figure><img src="/files/zcrKBljHSi7eLfhinf1M" alt=""><figcaption></figcaption></figure></div>

<div><figure><img src="/files/zbz0K36TBr6L4TXwtJBt" alt=""><figcaption></figcaption></figure> <figure><img src="/files/9FaFkZpJ0g1QtU6NQjR7" alt=""><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="Incorrect examples" %}

<div><figure><img src="/files/3eQVY1n2YZuCs7fXW22p" alt=""><figcaption><p>Objects and text are placed outside the main object/text area</p></figcaption></figure> <figure><img src="/files/1UMLnestC2d7PNcTnH2f" alt=""><figcaption><p>A cropped image is used without blending seamlessly into the background</p></figcaption></figure> <figure><img src="/files/OQSALiVwDxcZgrXqO5US" alt=""><figcaption><p>The main object/text area and the extension area do not blend seamlessly</p></figcaption></figure></div>

<div><figure><img src="/files/oRDuvGfqqcs1OZ8QJxV1" alt=""><figcaption><p>The advertiser logo image that appears at the top logo asset area is reused</p></figcaption></figure> <figure><img src="/files/g8oOGVlWQJqwXFlvDKeZ" alt=""><figcaption><p>Text is placed inside the safe area</p></figcaption></figure> <figure><img src="/files/eIkPbbR1shnZo1K1NUEk" alt=""><figcaption><p>Clickbait elements such as “button-like” shapes are used</p></figcaption></figure></div>
{% endtab %}
{% endtabs %}

Ad Creative PSD Template

<a href="https://comic.naver.com/external/shareFile?fileId=UDC6Eij2R-h-HN_FNiKZyQ" class="button secondary" data-icon="square-down">Download Guide and Sample PSD</a><br>

{% hint style="success" %}
For any questions or advertising inquiries, please use the [**Contact Us** ](https://advertising.webtoon.com/en/contact-us)form.
{% endhint %}


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://guides.advertising.webtoon.com/creative-guidelines/display-ads/splash-ad-app-launch-take-over/image-type.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
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