> For the complete documentation index, see [llms.txt](https://guides.advertising.webtoon.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guides.advertising.webtoon.com/naverwebtoon/ad-placements-and-targeting/targeting.md).

# 타깃팅 옵션

<figure><img src="/files/h2w3FanIVGPmCATUbLuX" alt=""><figcaption></figcaption></figure>

## 📍타깃팅 상세 옵션 (NOSP) <a href="#targeting-options-by-a-d-product" id="targeting-options-by-a-d-product"></a>

| Targeting                                                                                                                                                                    | Options                                                                                                                                                                                                                                                                             |
| ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| 나이                                                                                                                                                                           | <ul><li>14~~18세</li><li>19~~24세</li><li>25~~29세</li><li>30~~34세</li><li>35~~39세</li><li>40~~49세</li><li>50\~59세</li><li>60세 이상</li></ul>                                                                                                                                            |
| 성                                                                                                                                                                            | <ul><li>여성</li><li>남성</li></ul>                                                                                                                                                                                                                                                     |
| 시간                                                                                                                                                                           | <p></p><ul><li>00시\~23시 시간 단위</li></ul>                                                                                                                                                                                                                                             |
| 시간대                                                                                                                                                                          | <ul><li>00:00 \~ 05:59</li><li>06:00 \~ 09:59</li><li>10:00 \~ 13:59</li><li>14:00 \~ 17:59</li><li>18:00 \~ 21:59</li><li>22:00 \~ 23:59</li></ul><p><br>\[※예외 - 스페셜DA] </p><ul><li>00:00 \~ 07:59</li><li>08:00 \~ 13:59</li><li>14:00 \~ 19:59</li><li>20:00 \~ 23:59 </li></ul> |
| 국내 지역                                                                                                                                                                        | <ul><li>광역시/도, 시/군/구 단위로 설정</li></ul>                                                                                                                                                                                                                                               |
| OS                                                                                                                                                                           | <ul><li>iOS</li><li>Android</li></ul>                                                                                                                                                                                                                                               |
| 관심사/구매의도 (노출량 비보장)                                                                                                                                                           | <ul><li>브랜드 업종, 타깃, 목적에 맞춰 패션, 쇼핑, 여행, 부동산, 건강, 의료 등                                                                                                                                                                                                                                |
| 최적의 관심사/구매의도 세그먼트를 추천드립니다.</li><li>자세한 내용은 <a href="https://comic.naver.com/external/shareFile?fileId=86WLzIJYbLkYJZ5vjUCLSg"><strong>관련 자료</strong></a>를 참고 해주세요.</li></ul> |                                                                                                                                                                                                                                                                                     |

## 📍상품별 타깃팅 옵션 (NOSP) <a href="#targeting-options-by-a-d-product" id="targeting-options-by-a-d-product"></a>

<table><thead><tr><th width="172.800048828125">상품 </th><th>나이</th><th>성별</th><th>성인 전용</th><th>시간</th><th>시간대</th><th>국내 지역</th><th>모바일 OS</th></tr></thead><tbody><tr><td>웹툰 스페셜DA</td><td>-</td><td>-</td><td>🟢</td><td>-</td><td>🟢</td><td>-</td><td>-</td></tr><tr><td>M웹툰 빅배너</td><td>🟢</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>P웹툰 빅배너</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td><td>-</td></tr><tr><td>웹툰 작품홈DA</td><td>🟢</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>웹툰 우측배너 (PC)</td><td>🟢</td><td>🟢</td><td>-</td><td>-</td><td>🟢</td><td>🟢</td><td>-</td></tr><tr><td><p>시리즈 뷰어DA</p><h3 id="id-21"><br></h3></td><td>🟢</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>시리즈 작품홈DA</td><td>🟢</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>웹소설 DA</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>웹툰 웹DA</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>웹툰/시리즈<br>논스킵AD (동영상형)</td><td>🟢</td><td>🟢</td><td>🟢</td><td>🟢</td><td>-</td><td>🟢</td><td>🟢</td></tr><tr><td>웹툰 스마트채널</td><td>-</td><td>-</td><td>🟢</td><td>-</td><td>-</td><td>-</td><td>-</td></tr><tr><td>웹툰 스플래시AD</td><td>-</td><td>-</td><td>🟢</td><td>-</td><td>-</td><td>-</td><td>-</td></tr><tr><td>웹툰 트리플플레이 (PC)</td><td>-</td><td>-</td><td>-</td><td>-</td><td>-</td><td>-</td><td>-</td></tr><tr><td>웹툰 브랜딩DA</td><td>-</td><td>-</td><td>🟢</td><td>-</td><td>-</td><td>-</td><td>-</td></tr></tbody></table>

{% hint style="info" %}
세부적인 Targeting 지원 범위는 [문의하기](https://advertising.webtoon.com/kr/contact-us)를 통해 확인하실 수 있습니다.
{% endhint %}


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