> For the complete documentation index, see [llms.txt](https://guides.advertising.webtoon.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guides.advertising.webtoon.com/naverwebtoon/creative-guidelines/display-video-ads/nw-app/special-da.md).

# 웹툰 스페셜DA

**웹툰 모바일 앱 홈 1st view의 주목도 높은 위치를 시간 독점하는 브랜딩 특화 상품**입니다. \
**이미지형**(기본·유색)과 D-day 타이머가 돌아가는 **카운트다운형** 등 프리미엄한 디자인을 통해 \
임팩트 있는 캠페인 전개가 가능합니다.

* **노출 위치**: 앱 메인 홈 상단
* **소재 형태**: 이미지형 (기본·유색) / 카운트다운형
* **상품 유형**: 브랜딩 / 주목도 / 연결성

<a href="https://guides.advertising.webtoon.com/J1suphMzPP344bYELGyP/naverwebtoon/creative-guidelines/display-video-ads/nwapp/special-da/basic" class="button secondary">기본 이미지형</a><a href="/pages/SYaxcZxiGQKueUWxIZHS" class="button secondary">기본 이미지형 (유색)</a><a href="/pages/9dcDavgAubAEimw1HTI6" class="button secondary">카운트다운형</a>

<figure><img src="/files/fegs6yZ3CivXVZG48oB1" alt=""><figcaption><p>(좌) 카운트다운형 / (우) 이미지형 (유색)</p></figcaption></figure>

<table><thead><tr><th width="222.359375">항목</th><th>상세 설명</th></tr></thead><tbody><tr><td>노출 위치</td><td>모바일 앱 메인</td></tr><tr><td>노출 영역</td><td>웹툰 앱</td></tr><tr><td>게재 기간</td><td>1일 4개 시간대 별 1구좌씩<br>- 스누즈(00~08시) : 8시간/1구좌<br>- 브런치(08~14시) : 6시간/1구좌<br>- 데이(14~20시) : 6시간/1구좌<br>- 나잇(20~24시) : 4시간/1구좌</td></tr><tr><td>단가</td><td>CPT 구좌 당 500만원 (부가세 별도)</td></tr><tr><td>탸겟팅</td><td>없음</td></tr><tr><td>형태</td><td>이미지형(기본/유색), 카운트다운형</td></tr><tr><td>사이즈</td><td><ul><li>기본 이미지형 : 750x200</li><li>기본 이미지형 (유색) : 750x200</li><li>카운트다운형 : 750x200, 430x200</li></ul></td></tr><tr><td>제작 가이드</td><td><a href="/pages/jEUEmDiPn6y3UEk0Sd3m">기본이미지형</a>, <a href="/pages/SYaxcZxiGQKueUWxIZHS">기본 이미지형 (유색)</a>, <a href="/pages/9dcDavgAubAEimw1HTI6">카운트다운형</a></td></tr></tbody></table>

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